Working Capital Management
Advisory Services

The uncertain market conditions of recent years and, perhaps especially, unstable credit markets have put effective cash management at the forefront of CEOs’ and CFOs’ agendas. Despite this, we believe that many businesses still have opportunities to optimise their cash management and maximise enterprise and shareholder value. Sales growth during expansionary periods has led to deterioration in cash conversion rates with the result that when revenue growth slows, or even shrinks, converting excess working capital into cash becomes an urgent requirement; often alongside achieving cost reductions. Certum Business Consulting assists clients through in-depth analysis of the cash management process to realise significant and sustainable improvements in cash flow ratios.